History of Norican
From merger to global leadership:
The evolution of foundry innovation
In September 2008, Wheelabrator Group and DISA Group merged to form Norican. The combination of DISA & Wheelabrator brought together two innovation leaders with a century of operating history each. Both were recognized as market leaders in their technical offering, with over 10,000 customers in a 100 countries across any industry requiring metallic parts.
We started our journey serving every tier of the automotive industry, beginning with iron foundries through to the Global OEMs, as well as a diverse and broad variety of industries from Aerospace, Agricultural & Earth Moving, Construction to Marine, Medical and Wind Energy.
2008
Formation of Norican through merger of industry leaders
10,000+
Customers across 100 countries at formation
110
Years of Simpson brand heritage acquired in 2022
The "glocal" approach
From 2008 to 2016, Norican, from its HQ in Denmark, grew dramatically. Our customers began shifting their regional emphasis to move closer to their evolving customer base and Norican followed. As a partner, we brought world-class, proven technology to regions our customers wanted to be, while continuing to provide them with superior local support in their home markets.
We adopted the term "glocal" to represent this dual value we bring to our customers' global expansion, while maintaining unparalleled local support and service.
Greatness unlocked with StrikoWestofen
In 2016, in response to our customers' customers changing needs around reduced greenhouse gas emissions and the need for increased fuel efficiency, Norican wanted to expand its technical offer: we wanted innovative technologies to build upon our existing technical platform while extending our expertise into the broadly defined aluminum market space.
In May 2017, we proudly added StrikoWestofen to the Norican technology portfolio. Beginning with a core expertise in ferrous applications, the addition of StrikoWestofen has given Norican a step up into the non-ferrous (aluminum) technical offer being demanded by the market.
Simpson joins Norican in October 2022
Our next milestone was in the fall of 2022 when we acquired the 110-year-old Simpson brand, an expert in mixing, cooling, handling, reclamation and analysis of sand. For Norican, the acquisition was a natural extension of our complete foundry offering, strengthening our capabilities in sand preparation, reclamation and laboratory testing.
Testament to our belief in the strengths of this acquisition, Simpson's Bruce W. Dienst took over the leadership of all Norican activities in the North American region as well as continuing as President & CEO of Simpson Technologies.
Exploring new avenues for a better future
